SocialPoint Digital Solutions for Events Blog

Interactive Meeting Ideas: 5 Ways to Use a Virtual Prize Wheel in Your Event

Note: This is the latest post in our series of audience engagement posts.

Most corporate events end up with a stupifying sense of sameness, filled with a series of speeches, presentations, panel discussions, and uninspired trade show booths.

This can have the same hypnotic effect on attendees as the white lines on a highway, putting them into an unintended catatonic state.

So why not shake things up a little and create some fun, energetic activity with a Virtual Prize Wheel? Here are 5 ways to use a Virtual Prize Wheel in your event or trade show:

Posted on 28 May 2018
By Samuel J. Smith
In Event Technology Solutions, Games, Interactive Meetings, Prize wheel, Trade Show Lead Capture

Capture Lost Overflow Trade Show Leads With Our Digital Fishbowl

Let me tell you a story about how our Digital Fishbowl saved us from losing potentially lost trade show leads during the busiest times in our own trade show booth. And why you should therefore consider adding one or more Digital Fishbowls to your own booths at your busiest shows, too.

It was the best of times, it was the worst of times: Day 1 at EXHIBITORLIVE 2018.

Within less than an hour of the start of the EXHIBITORLIVE 2018 show, we had 13 visitors at the same time in our 10 x 20 booth! Hooray! Just one problem — we only had 4 staffers to talk to them all!

It was awesome to have so many interested visitors, but agonizing to see interested prospects ready to walk away. Especially when you know (thanks to Exhibit Surveys) that the average cost per trade show lead is $283 each!

Posted on 20 May 2018
By Samuel J. Smith
In Games, Trade show, Trade Show Lead Capture

7 Reasons To Choose Your First Show To Try Our Interactive Trade Show Booth Games

Are you ready to rumble? Because not everyone is, at least not right away.

Most potential clients that contact us for the first time already have a specific show they want to use our interactive trade show booth games at. But a good number also are just doing research on promotional activities to boost their trade show results. They like our games, but now need to choose their first show to use them.

If you’ve reached the conclusion that our games will help your better achieve your trade show goals, but have yet to pick a show to try them out, here are 7 reasons that have motivated our other clients:

Posted on 15 May 2018
By Samuel J. Smith
In Games, Trade show

Win The Game of Phones: Now Your Meeting Attendees Can Play Trivia On Their Smart Phones!

Now that our SocialPoint Challenge Bar Trivia Game is available in our Audience Response App, you can win the battle for attendee’s attention, by giving them a fun experience on their smart phones!

How does adding Trivia to the Audience Response App work?

Now you can add trivia to your event flow and push the game to attendees’ phones in the same way that you push polls, word clouds, discussion topics and much more. Attendees play our “three-strikes” game answering as many questions correctly as they can.

Their scores will appear on the leaderboard that is shown on the big screen in the room or in hallways around the venue. The major visibility of the leaderboard drives huge competitiveness – and attendee participation.

Posted on 19 Apr 2018
By Samuel J. Smith
In Audience Response, Event Technology Solutions, Interactive Meetings, News

4 Times When You Should Buy Your SocialPoint Trade Show Game On An Annual Plan

Recently SocialPoint added annual pricing to our interactive trade show games. We realized that there are 4 common situations where an annual plan makes better sense, because it lowers costs and eases workloads.

You might want to consider buying or upgrading to an annual plan on your SocialPoint trade show game if one or more of these 4 situations apply to you:

1. You want to lower the per-show cost on your SocialPoint trade show game

Because getting a SocialPoint trade show game customized for your first event is the most labor-intensive, your first event costs the most. Upgrading from the First Event price to an Annual Plan (with the same configuration) costs an additional $3,000.

Posted on 12 Apr 2018
By Samuel J. Smith
In Games, Trade show

How Fun Tradeshow Games Achieve Serious Marketing Results

Tradeshow games will make your booth a fun place to be on the business-like tradeshow floor. But just because your attendees are having fun doesn’t mean you’re being silly on the company dime. Quite the opposite!

Tradeshow games help you achieve serious marketing and sales goals, increasing the return on your marketing investment:

Tradeshow games help increase awareness of your brand

While tradeshows are a fantastic place to get your company brand in front of thousands of potential buyers – guess what – there are hundreds of other companies who had the same thought, and they are doing everything they can to get attendees’ attention.

Posted on 5 Apr 2018
By Samuel J. Smith
In Games, Trade show

REGIONAL SHOWS: Fix Broken Lead Management and Measurement at Regional Trade Shows

When you manage a large trade show program with 20, 50, 70, even over 100 shows, your regional trade shows pose several unique and significant problems – problems our Digital Fishbowl game solves:

Let’s dive deeper into each of these regional trade show problems that the SocialPoint Digital Fishbowl game solves.

Regional Show Challenges & Digital Fishbowl Solutions

1^st Challenge: Field Sales Reps Not Forwarding Leads

When you “volunteer” your remote field sales reps to staff your booth at regional shows, they reluctantly participate. Hey, it’s not really their job, but for most companies their sales reps are their best choice for engaging with local attendees. It’s just that those salespeople will often not have your sense of urgency to get any leads they take back to you.

Posted on 26 Mar 2018
By Samuel J. Smith
In Games, Trade show, Trade Show Lead Capture

Real-Time Analytics: Measure, See and Report the Success of Your Trade Shows and Meetings

Analytics to the rescue!

Now there’s no more guessing how well your trade show or meeting performed. With our real-time analytics and downloadable data exports, you’ll know how well your interactive trade show game and audience response app did, during and after the event.

With our analytics you’ll be able to:

Track your progress in real time with our dashboard reports
Identify opportunities for improvement and celebrate your success
Download the data into excel for further analysis or loading into your CRM

Here’s a guide to our built-in, real-time analytics and reports you’ll get with SocialPoint:

Analytics included with SocialPoint’s Interactive Trade Show Games

Challenge Bar Trivia Analytics Dashboard

What it tracks:

Our Challenge Bar Trivia game includes a wealth of stats and charts that report in real time key metrics about attendee participation in your game:

Posted on 23 Mar 2018
By Samuel J. Smith
In Audience Response, Games, Trade show

Determine Your Best SocialPoint Trade Show Game Choices By Answering These Two Questions

When we talk with potential clients for our interactive trade show games, almost every conversation starts with how they want to increase booth traffic and get people engaged with their booth staffers. And that’s awesome, as all our games can help with those worthwhile goals.

And while many clients already know which SocialPoint trade show game they want to implement, some are unsure which of our games they will get the best value and fit with their specific needs and situation.

After hundreds of conversations, we’ve discovered that these two questions best help answer the “which trade how game to choose?” question best:

How sophisticated are you attendees and booth staffers?
What size is your trade show booth?

The overlap of these two questions produce 4 possible (and common!) scenarios:

Low sophistication attendees/booth staff, smaller/inline booth
High sophistication attendees/booth staff, smaller/inline booth
Low sophistication attendees/booth staff, larger/island booth
High sophistication attendees/booth staff, larger/island booth

You can get a sense of which trade show game is right for you by either referring to the colorful chart shown above, or by reading the choices outlined below. I’ll first share a summary table, and then give the explanation for each scenario.

Posted on 15 Mar 2018
By Samuel J. Smith
In Games, Trade show

SocialPoint’s Digital Fishbowl Wins Buyers Choice Award at EXHIBITORLIVE 2018!

SocialPoint exhibited for the second time at EXHIBITORLIVE and came away a big winner! Our new product, the Digital Fishbowl, won a 2018 EXHIBITORLIVE Buyers Choice Award!

Judges loved how it fixes lead management & measurement problems at regional trade shows by capturing lead data to the cloud and ties into our free Lead Manager app when badge scanners are not available:

“This really is an all-in-one system that allows exhibitors to gather leads, issue a survey, and incorporate a game.”
“I love that unlike a traditional fishbowl, it bypasses a staffer having to enter lead information manually.”

Here’s our team celebrating in our booth (we’re a Minnesota company so this is how we show our excitement):

Posted on 8 Mar 2018
By Samuel J. Smith
In Games, News, Trade show

Blog

It was the best of times, it was the worst of times: Day 1 at EXHIBITORLIVE 2018.

How does adding Trivia to the Audience Response App work?

1. You want to lower the per-show cost on your SocialPoint trade show game

Tradeshow games help increase awareness of your brand

Regional Show Challenges & Digital Fishbowl Solutions

1st Challenge: Field Sales Reps Not Forwarding Leads

Analytics included with SocialPoint’s Interactive Trade Show Games

Challenge Bar Trivia Analytics Dashboard

After hundreds of conversations, we’ve discovered that these two questions best help answer the “which trade how game to choose?” question best:

The overlap of these two questions produce 4 possible (and common!) scenarios:

1^st Challenge: Field Sales Reps Not Forwarding Leads