Digital Trade Show Passport

An easy-to-set up event passport game that drives attendees to your show floor + boosts interaction with exhibitors and sponsors.

10 Ways Our Digital Trade Show Passport Is Better Than A Paper Trade Show Passport

1Avoid hassles and costs of designing, shipping, printing, and distributing paper

2Don’t waste paper overprinting, or get stuck unable to give everyone passports
3Booth check-ins can be contactless and even staffer-less

4You can set up the game so that you don’t have to train each exhibitor’s booth staffers how to use it

5Can make changes at the last minute

6Look more modern to attendees + sponsors with digital game

7If wanted, can add greater engagement between sponsors and attendees

8Analytics can prove traffic counts and provide contact names to sponsors and key exhibitors

9Can integrate Best of Show, Best New Product, and other voting contests directly into our Digital Trade Show Passport

10Automate check-ins with QR codes instead of relying on staff to verify every step
SocialPoint Digital Trade Show Passport Success on Phone

Boost Traffic Wherever You Want It On Your Trade Show Floor

All Exhibitors

Set up your digital trade show passport to reward attendees when they visit all your exhibitors, or for visiting a large enough portion of them. This drives traffic equally around your show hall.

Top Exhibitors / Sponsors

Set up your digital trade show passport to drive traffic only for visiting your top exhibitors and sponsors. You can sell this as a sponsorship. Sponsors can also offer instant win prizes for just their booth.

Key Show Floor Locations

Include in your digital trade show passport places your show floor you want attendees to visit, such as a New Product Showcase, Tech Theatre, Networking Zone, Lunch Café, and more.

How Attendees Play + Win

Join the Game

Scan a QR code to register and get started. Or, include the game in an event app or virtual platform.

Hit the Show Floor

Attendees check-in as they visit exhibitors, sponsors, and highlighted show floor locations. Top sponsors can have surveys, word clouds, trivia games and quizzes for additional engagement.

Win Prizes Multiple Ways

Reward attendees with an entry into a prize raffle or a chance to spin the virtual prize wheel. Use leaderboards to highlight the top performing players and teams.

Show Organizers & Sponsorship Sales

7 Ways Our Digital Trade Show Passport Game Provides Exceptional Value

  • More Engagement: Digitally-minded show attendees have fun and win prizes while interacting with your sponsors’ brands, exhibits, booth staffers, and messages.
  • More Traffic: Sponsoring exhibitors get measurably more traffic and engagement that prove value to sponsors, increasing satisfaction and renewal.
  • Proven Sponsorship Value: Sponsoring exhibitors receive from you an actual list of the extra attendees that visited their booth, with their contact info, email addresses, and the activities they participated in their booth.
  • Sponsorship Tiers: Because our Digital Passport Game has multiple levels of challenges, you can offer different levels of sponsorships, giving attendees greater incentive to visit and engage higher-level sponsors. All within one activation.
  • Easier & Higher-Level Renewals: You can create a sponsorship that provides a measurable increase in leads, so exhibitors will renew next year!
  • Customization: Our Digital Passport is white labeled, visually customized to your event brand and theme, and even includes your sponsors’ logos as challenge badges.
  • Easier Sponsorship Implementation: With our intuitive game platform and experienced Customer Success team, it’s less work for you to provide a great sponsorship package to your key sponsors.

Pick The Event Passport Package That Works For Your Goals

Choose from over 20 different challenge types, providing infinite game design possibilities.

Want A Simple, Easy Game Set Up?

Our Digital Trade Show Passport Essentials plan includes two options for game play. Perfect for getting up and running quickly, and easily.

Check-in

Place QR codes around the show floor that players scan to check-in at booths. Players who visit enough booths are entered into a prize drawing.

Meet Booth Staffers

Players receive a digital list of places to visit on the show floor. Then, they meet sponsors to either get a check-in code, answer a trivia question or earn bonus points. Players who engage with sponsors earn bonus entries into the prize drawing.

Want Your Exhibitors To Have Greater Attendee Engagement?

Our Passport Pro and Ultimate packages include additional challenges and additional reward types to help you create a custom event passport for optimal content interaction.

Sponsor Engagement

Learning Retention

Team Building

Attendee Engagement

Check-In

Drive booth visits and session attendance with QR scans that unlock prizes and challenges

Guess the Word

Fun word-guessing games are perfect for product knowledge checks or ice breakers

Photo Upload Challenge

Fun and creative photo-based challenges get attendees snapping and sharing

Live Trivia

(Game Show)

Turn your event into a high-energy competition with live, host-led trivia battles

Crowd Choice

Players vote for their favorites — best booth, top pitch, or any category you choose.

Download a Document

Attendees earn points for downloading brochures, guides, or session handouts

Quizzes

Test knowledge and reinforce learning from breakouts and training with self-paced quizzes

This or That

Quick ice breaker where players answer questions to produce shareable poll graphics

Poll

Get real-time opinions instantly – perfect for crowd feedback or session engagement

Highlights

Showcase key takeaways or meaningful moments that resonated most with your audience.

Watch a Video

Reward players for watching product demos or sponsor videos

Memory

Players try to match words or phrases – focusing them on the key messages you want

Networking Bingo

Turn networking and meeting new people into a game

Q&A

Attendees submit questions digitally while moderators curate and present the best ones live.

Brainstorm

Collect audience ideas, then let attendees vote to surface the most valuable suggestions.

Survey

Gather feedback or opinions to keep the audience engaged – and learn what they really think

Categories

Players sort 16 words into 4 categories – for learning retention or sponsor brands

Clue Challenge

Drop hints for attendees to uncover the answers – great for team-building scavenger hunts

Caption This Photo

Attendees write funny or clever captions for photos, driving laughs and engagement

Word Cloud

Visualize audience input for brainstorms or capturing top-of-mind ideas

See 8 of Our Most Powerful New Challenges in Action

Boost Attendee Engagement, Knowledge Retention & Team Building, plus Display User-Generated Moments on the Big Screen

These 8 new challenges help event marketers provide:

  • SUSTAINED engagement, team building, and knowledge retention during a multi-day or even multi-month event
  • INSTANT engagement, collaboration, and knowledge retention in Town Hall and leadership-style meetings.

Plus, show organizers can now easily add Best Booth, Exhibitor, or New Product voting to a SocialPoint Trade Show Passport game.

Join the corporations and marketing agencies using SocialPoint

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Benefits of SocialPoint Digital Trade Show Passport

  • Drive traffic to and engagement with your trade show floor, especially to key exhibitors, sponsors, and important locations.
  • Can include Best of Show and Best New Product voting, integrated within one single app.
  • Simple-to-set-up and use digital game.
  • Get more attendees playing than would a paper-based event passport game.
  • Can provide challenges that offer exhibitors more interaction and “teachable moments” with attendees than a paper passport.
  • Motivate and excite players with gamified competition and a prize wheel.
SocialPoint Digital Trade Show Passport
SocialPoint Scavenger Hunt Dashboard

Reporting and Analytics

  • Prove the value of sponsorship and exhibiting with reports that show how much booth traffic and awareness the game drove to key exhibitors and sponsors.
  • Send a post-show list to exhibitors and sponsors of the attendees who visited their booth.

Customer Support

Each project is assigned a Customer Success Manager. Our Customer Success Team will help you:

  • Organize a Kick-off meeting to tailor your game to your event.
  • Provide graphics guides and templates to help your graphics team create art assets.
  • Help you define winning and tie incentives into your game.
  • Setup a game launch prep meeting.
  • Provide off-site support during your game.
  • Offer you live chat support.
SocialPoint Scavenger Hunt Customer Support

Get started on your own Digital Trade Show Passport package!

Want to create a unique, branded Digital Trade Show Passport for your event? We are here to help you with easy-to-use software and support from our onboarding specialists.

Here are the key features of our SocialPoint® Attendee Participation Game package:

  • Use of our Attendee Participation Game software (to build your Digital Trade Show Passport) and access to our team for 3 months or 12 months.
  • Your Customer Success Team member will run a kick-off call, brainstorm meeting, dry run meeting and launch meeting with you.
  • Your Customer Success Team member will configure the software and load your initial game content (graphics, challenges and prizes).
  • You will have access to the back end to make updates, changes and additions as required.
  • Get additional support through online guides and live chat.
  • Integrations: An API is available for Registration, Auto-Login and Rewarding points.

Find an APG Plan that Works for You

Get the APG Plan you need to best fit your number of scavenger hunt or passport game players and the complexity of your event game.

Frequently Asked Questions

Yes. The subscription term is for 3 or 12 months. So, you will have the full term to plan, set up and launch your game.

There are two ways players can access the game:

  • Web based link
  • QR code

Simple games can be setup and launched in a few days or a few weeks.

You can theme and brand the following elements: 

  • Leaderboards: graphics, logos, and colors.
  • Prize Wheel: graphics, logos, and colors.
  • Player App: graphics, logos, and colors.
  • Challenges: Icon and challenge images.
  • Quizzes / Trivia: Graphics, colors, and Leaderboard.
  • Results Screens (Word Cloud, Photo Collage, etc.): Background image and theme.

There are four different reward types:

  • Raffle Wheel: Players who qualify for your drawing are loaded onto a prize wheel. Players are removed after they win a prize.
  • Leaderboard: There are three types of leaderboards: Team, individual or daily leaderboard.
  • Virtual Prize Wheel: Players who earn enough points can earn a chance to spin the virtual prize wheel to win prizes.
  • Instant Win Prizes: Once a player completes a specific challenge, series of challenges or earns enough points, then can win a specific prize.

Reward types vary by package.

You will have the following support from us:

  • Kick-off meeting
  • Brainstorming meeting
  • Ready-to-Launch meeting
  • Online help guides and videos
  • Live Chat (M-F 9AM – 6pm EST)
  • Email support

Digital Trade Show Passport Not The Right Game For You? We May Have A Better Fit

We offer a suite of interactive games designed to make your event more fun and engaging

Scavenger Hunt Games

SocialPoint Scavenger Hunt Team Building Abbey Road Photo

Create fun, branded scavenger hunt games for your team-building events, new employee orientation, guided tours, and campus orientations. Teams earn points by completing challenges, checking into locations, posting photos, or completing trivia questions.

QR Code Scavenger Hunt

SocialPoint Scavenger Hunt QR Code Get Started

Scan QR codes with your phone’s camera to play and complete challenges while earning points. It’s a fun way to implement a team-building game, city scavenger hunt, employee onboarding, and much more.

Live Trivia

Virtual Happy Hour for Live Trivia

Create a Live Trivia game show for training, remote team building, and corporate events. Includes 50+ game themes and 100+ trivia quiz packs to help you get started in minutes. Or, customize your game to match your brand and add your own trivia questions.

Interactive Trivia Games

Self-Paced Online Trivia

An online trivia game platform to quickly create and launch quizzes and trivia games for live or self-paced gameplay. Our variety of trivia game styles gives you the flexibility to create live trivia, survivor-style elimination games, trivia quizzes, and more.