Challenge Bar Trivia Game for Trade Show Booths

Drive trade show booth traffic, capture more leads, engage & educate booth visitors

What Is Challenge Bar Trivia?

The SocialPoint® Challenge Bar trivia game is a digital, self-service game that attracts trade show attendees into an exhibitor’s booth. It is great looking, fun, easy to set up, and offers the chance to win a prize and get on the leaderboard. Which drives higher engagement and lead counts for exhibitors!

Drive Booth Traffic

People love to see their name in lights. The leaderboard creates a compelling visual beacon that pulls visitors into your trade show booth. Those visitors create a crowd that gets even more attention.

Our clients have reported lead count growth of 30% to 100%

Engage & Educate Booth Visitors

Keep attendees in your booth longer as they learn about your brand.

Capture and hold attention in a crowded, high-traffic environment. Offer something fun and interactive to turn bored, distracted visitors into engaged participants.

Attendees learn about your brand and industry while connecting with your staff.

Generate, Capture, & Qualify Leads

Attendees give you their contact info to play

For a chance to win your big prize, players provide their contact data and answer lead qualification questions on tablets in your booth OR on their phones.

Lead Capture Forms
Lead Qualification Surveys
Terms and Conditions
GDPR/CCPA Consent

Quickly Create an Engaging, Branded Trade Show Interactive with Challenge Bar Trivia

Match Your Brand By Customizing Your Trivia Theme

Create a rich branding experience for your virtual trivia game with your graphics and logos. Use one of our pre-defined leaderboard templates for your Top 5, 10, or 20 players, or create your own.

Easily Set Up A Fun Interactive for All Size Trade Show Exhibits

Choose the Best Fit With Your Desired Experience

Game Options

Follow the wizard prompts to set up your trivia game. Then adjust the game play options to get your game ready:

Sounds
Points and Scoring
Timers
Lead Capture Mode

Questions

Upload your own trivia questions or pull questions from our trivia question bank.

Group or rearrange
Add, edit or delete
Show / hide
Add pictures or videos
Shuffle questions

Graphics

Make your trivia game look fantastic, while matching your brand or event theme.

Choose from a library of over 50 themes
Download a template and create your own
Customize all game screens and leaderboards
Add logos, QR codes & images

Leaderboards

Leaderboards are the key to fun and your success. They grab attention and spark attendees’ competitive juices. People want to beat their colleagues’ scores.

Choose from 5, 10 and 20-player leaderboards
Display on screens in multiple locations
Updates in realtime

Attendees Can Play Your Trivia Game on Your Tablets or Their Smartphones

Tablet Computer Advantages

More impressive digital interactive
More obvious crowd that gets attention
Easier for booth staffers to break the ice
Works on iPads, Android, and Windows

Smartphone Advantages

Costs less by avoiding tablets
No app to download – just scan QR code
Can also do overflow for tablets if too busy
Works on iPhones and Android

Animations Catch More Eyes & Boost Traffic

Our Games accept animated GIF and SVG files to enhance engagement and elevate your event experience

Stand out on the busy trade show floor! Moving images on your leaderboard add motion and energy even when no one is actively playing.

Prove The Value of Your Trade Shows

Report and Share your Trade Show Leads

Track your progress in real time with our dashboard reports. Identify opportunities for improvement and celebrate your success.

Download the data into Excel to share with your sales team, for lead follow up, and loading into your CRM.

Easily Reuse Trivia Games Multiple Times

Save time, money, and effort reusing your best-performing game configurations

Reuse a Game With One Click: Build your trivia or prize game once and deploy it again and again – no redesigning, new QR codes, or rebuilt lead forms required. Your game is instantly ready for the next event with almost zero prep.
Run Multiple Games at Once: Host the same game in multiple cities or run tailored variations for different booth sizes, audiences, or show strategies – perfect for regional reps, road shows, or simultaneous events.
Reuse Games Even After Renewal: All your past game configurations stay saved, so when you renew you can instantly copy, tweak, and launch any previous setup without starting from scratch.
Keep Events Separate Automatically: Every reused game keeps its leads and results organized by event in your data exports – no messy spreadsheets and no accidental data mixing.

The Amazing Value of a 12-Month Plan for Frequent Exhibitors

Our Trivia, Virtual Prize Wheel, and Name Picker & Raffle Wheel games offer frequent users even more value when they buy a SocialPoint 12-month plan

Tremendous Value from Reusable Games: Create a polished, branded game once – and reuse it at dozens of shows without extra setup time.
Flexibility to Change Games Based on Audience, Booth Size & Show Strategy: Each 12-month plan includes up to 10 active game configurations in any mix of Trivia, Virtual Prize Wheel, and Name Picker + Raffle Wheel. Use Trivia or Prize Wheel for bigger island/inline booths, and Raffle Wheel for small regional or vendor shows where you still want to capture leads.
Report Across Shows or by Audience Segment: Compare performance across cities, product lines, booth sizes, or audiences, to identify best performing shows.
Save up to 71% per month With a 12-Month Plan: 12-month plans dramatically reduce costs compared to buying multiple 2-month plans.

What Our Trivia Customers Say

“Wow! Quite the turnout! About 30% of our booth visitors played the game. I was happy to get 332 additional leads at the show. The trivia game totally exceeded our expectations. SocialPoint is amazing to work with and they really went out of their way.”

Stacey Rosenberg, Marketing Specialist, Aurora Diagnostics

“While our pre-show goal was to get 600 attendees through our booth, we ended up with 1,100 visitors – nearly double our goal! Right away during the first day we had great traffic and meaningful engagement. The game allowed our booth staffers to start conversations with every attendee.”

Mike Monson, Senior Trade Show Specialist, J. J. Keller

“The live trivia definitely brought a lot of attention and people to our booth, made our experience at the conference really exceptional. It was great to experience that emotion with a large group of people. The SocialPoint team … helped us have a smooth game experience at the conference.”

Trish Herford, Assistant Manager of Clinical Advancement, Athletico

“The Socialpoint Trivia game in the booth worked seamlessly for our booth attendees. It was a big hit and significantly helped with our booth engagement activities. We set up a small tablet with the leader board posted and everyone used their phones to play using the QR Code provided. The ability to add our own industry specific questions was a big plus. As a result of this addition to our booth in 2023, we won “Best of Show” at the conference and the “Unique Traffic Builder” (the Socialpoint Trivia Game) was critical to us meeting all the criteria of the award. Thank you Socialpoint!!”

Judith McLaughlin, Office Manager, APP Technologies, LLC

Who Uses SocialPoint?

Organizations who have used SocialPoint for corporate events & trade show games.

Companies

GE Healthcare, SAP, Expedia, Medtronic, Smith + Nephew, Trend Micro, Eaton, Thomson Reuters, Bank of Montreal, PwC, John Deere, Thermo Fisher Scientific, McKesson, Teleflex, Discover, Hyatt, Andersen Windows, LexisNexis, Reckitt, Cricket Wireless, Microsoft, Optum, Siemens, IMAX, Accor Hotels, AmerisourceBergen, PACCAR

Agencies

3D Exhibits, George P. Johnson, Freeman, Liaisons Meetings & Events, Impact XM, Imprint Events, Fenex Event Management, Sonic Promos, Enterprise Event Group, MetroConnections, TEN Advertising, Red Archer Event Management, Czarnowski, TOBRA Meetings, RCD Events, International Conference Services, Jackson Dawson, CMC Events

Show Organizers & Associations

Informa, American Nurses Association, Leukemia & Lymphoma Society, NAFTZ, AICPA, The Economist, DIA, Utilities Service Alliance, Advertising Specialty Institute, Florida Dental Association

Canadian Association of Occupational Therapists, California Rental Association, NYC Jewelry Week, American Physical Society, Central Utah SHRM

Customer Support

Our goal is to have you ready for success by your event. Here’s how we will our Customer Success Team will help:

Planning & Launch Meetings

Schedule time with your dedicated project manager to organize your Kick-off, Brainstorming, and Launch meetings.

Live Chat & Email Support

We provide live chat support between 9am – 6pm Eastern Time. Ask your questions and get answers from our team. Or, book a Zoom call.

How-to-Guides

Review our A-to-Z guides, videos and help pages to answer easy questions and get your game ready for your marketing activations.

Challenge Bar Trivia Package

Get ready to create a super-fun trivia game! We’re here to help with easy-to-use software, pre-packaged trivia content (themes + questions) and support from our onboarding specialists!

Here are the key features of our Challenge Bar Trivia package:

Use of SocialPoint trivia game software platform for two or 12 months.
Play as many times as you want.
Pick a ready-to-go game (theme + questions) or make your own.
Change game themes and questions anytime.
Pro Plan: Schedule 15-minute rehearsal with an onboarding specialist.
Full Service Plan: Let us build your customized game for you.
Get additional support through online guides and live chat.

Find a SocialPoint Plan that Works for You

Each SocialPoint plan includes 10 total games, in any combination of Trivia Games and Prize Manager Games (Virtual Prize Wheel, Name Picker, Raffle Wheel).

Choose your plan based on your level of support (self-service or full-service), number of players, and term length.

Frequently Asked Questions

What do I get when I purchase Challenge Bar Trivia?

SocialPoint is a cloud-based SaaS platform. There are no apps to download in the app store.

When you choose SocialPoint, you get three things:

(1) Each project is assigned a customer success manager who will, with Pro plans, help guide you on your game setup, help you prepare for your onsite experience, train you on setting up and managing your game onsite and be a contact to Text or email if you have any questions. With our Full Service plans, our customer success manager will build your game for you.

(2) You will get a single link to deploy the game to your iPads and the leaderboard to your big screen. Links will be protected by a PIN Code. The deployment link will be active during the contract term.

(3) You get a User Account and log in to our SocialPoint SaaS software platform. You will be able to deploy your game, monitor results, download data, and make changes to your game.

Do you provide graphic templates?

Choose from over 55 different themes. Or you can create your own.

Each theme includes the following:

iPad and mobile player app graphics
Leaderboard graphics for 5, 10 and 20 player leaderboard.

We have Adobe Illustrator and Canva templates if you would like to create your own graphic theme.

How do players access the game?

Players will access the game through iPads or by scanning a QR code in your booth. Alternatively you can send players the link to access the game directly.

Can players access the game through their phone?

Yes, we do have a mobile trivia game option where players can access through their phones. You can provide players the link or generate a QR code in SocialPoint that players can scan to play on their phone.

Does the game come with a leaderboard?

Yes, the SocialPoint trivia game comes with a leaderboard that you can display on monitors or in the front of your room. We have pre-defined leaderboard templates for 5 player, 10 player and 20 player leaderboard options. Also, you can design your own leaderboard – including a vertical leaderboard option.

The mobile player app can show a 100 person leaderboard at the end of game play.

What type of questions can I create?

With SocialPoint trivia, you create multiple-choice questions or true-false questions. Questions can include an image, video or an explanation.

In addition, you can categorize your questions by learning objective or marketing objective. The categories will be used for post event reporting.

What are the gameplay options?

There are two primary gameplay options: Self-paced gameplay vs. Host-directed trivia. The Host-directed trivia works well when you want to create a game show type of environment in your trade show booth. Self-paced games, on the other hand, are most effective when you want to set up a self-service game in your trade show booth that doesn’t require a booth staffer.

Most SocialPoint customers choose one of our self-paced games for their booth. Three Strikes game is popular with exhibitors that want to educate visitors, while the Timed Quiz is popular with exhibitors that want an HQ style game.

Customers can choose if they want to show/hide the correct answer, show an explanation, set the number of questions, etc.

What do I need to setup SocialPoint onsite?

If you are deploying a SocialPoint Trivia game in your trade show booth (or on the trade show floor) we recommend that you do the following:

You will need iPads or tablet computers for gameplay, iPad stands, Leaderboard Monitor with source laptop, and an active internet connection. You will want your iPads to have power.
For the best results, we recommend setting up the iPads on a bar height table or tables. Then, arrange the iPads so players can play shoulder to shoulder. This way, players can walk up and play. The proximity to other players increases their competitive juices.
Set up the leaderboard on a large monitor in your booth near the iPads. For the best results, make sure there is space so attendees can take pictures of themselves and their name on your leaderboard. They will text and share these pictures on social media.
Your staff will have access to the back end and will be able to reset the leaderboard, change questions, and update misspelled names remotely.

Pro-tip: The game requires an active internet connection but not a lot of bandwidth. Since internet service performance varies from venue to venue, we recommend setting your game up on a different network from the network where attendees are watching cat videos.

Does SocialPoint need to send people onsite?

No. We rarely send staff onsite for trade show booths. We designed Challenge Bar trivia so you can easily set it up and manage it onsite yourself. Your customer success manager will be available via Text, chat, or email to help you if you have questions or issues. Just send him or her a picture of what you are seeing and what you expect. They will help you get it sorted out right away.

Can I use the trivia game for multiple shows?

Yes, you can use interactive trivia across multiple shows.

Once your game is set up, it’s pretty easy for you to use it at multiple shows all year long. You will be able to reset the leaderboard, change questions, and track game performance across events.

How does the pricing work? Is it per event or is there an annual subscription option?

Prices range between $315 for 10 games with 100 players you set up yourself, up to $9,200 for 10 games with unlimited players for an entire year that our Customer Success team sets up for you.

The prices are based on the number of game players that you anticipate, the length of your subscription (either for 2 months or for a year), or whether you set up your game yourself (with some guidance from us) or rely on our Customer Success team. Inline booths are safe with 100 – 500 players per event. Island booth should consider between 500 and 2000 players per event.

See How Easy It Is For Players To Join A Trivia Game

Scan the QR code below and see if you can make it into the top ranks on the live leaderboard!

Challenge Bar Trivia Can Also Be Part of A Larger Trade Show or Event Game

Need to create excitement at various locations throughout a larger event? Use our Challenge Bar Trivia game to drive traffic, create friendly competition, and award prizes as part of a Scavenger Hunt or Passport game that also includes Photo Challenges, Prize Wheels, Location Check-Ins, and more.