We know our Challenge Bar Trivia game sounds pretty darn good to exhibitors looking to stand out:
- Our fun trade show trivia game drives greater booth traffic, engages attendees with your booth staffers, teaches prospects about your products, and captures lead data.
- Because our trivia game is built on a platform, we can customize it to your brand and game needs, within a couple of weeks, rather than the months it takes to develop a custom-built digital activity.
But perhaps you need to see more proof that we can deliver. After all, seeing is believing!
In that spirit, we present to you 31 flavors of our trade show trivia game, to help ease your mind and help demonstrate the proven value we can offer you.
11 Examples of Crowds Drawn In & Engaged Playing A Trade Show Trivia Game
If the main reasons you are considering our trade show trivia game is to drive booth traffic and engage prospects, here are 11 examples of exhibitors drawing in a crowd, and keeping them engaged. Our trivia game helped them increase lead counts and educated their prospects about their products and services.
Last month we published the results of our exhibitor survey about their trade show giveaway strategies, choices, and perceptions, which we wrote about here. But that wasn’t all we learned.
While exhibitors were strongly positive about the advantages and benefits of using a trade show giveaway, they still had problems with them. Here’s how exhibitors ranked 5 problems experienced when offering a trade show giveaway:
What stood out to us right away is that of the top 2 problems exhibitors have experienced with giveaways, our Virtual Prize Wheel game can help exhibitors solve them both!
Trade show lead capture starts with your booth staffers gathering info with paper, an app, or even an interactive trade show game. And chances are very high that your booth staffers will be all or mostly your sales reps.
So, to help you improve your trade show lead capture results, here are 5 tips on how to get the most from your sales reps staffing your booth.
1. Choose sales reps willing to do trade show lead capture
It’s only natural that some sales people love staffing trade show booths, while others dread it. The single best way to improve your trade show lead capture is to avoid staffing your booth with sales people who look at trade shows as an unwelcome chore. They feel that working the booth prevents them from closing deals. Instead, staff your booth with willing reps who see trade shows as an opportunity to talk face-to-face to many more prospects in a few days then they ever could while sitting in their office.
When you exhibit at a major USA trade show, it’s a given that attendees will be given badges, and that you as an exhibitor can rent a badge scanner to scan those attendees. A badge scanner saves exhibitors time during in-booth interactions, allowing them to quickly gather attendees’ contact info, and at some shows, a few qualifying data points, too.
But what’s an exhibitor to do when the show doesn’t offer a badge scanner because the show:
- Is too small?
- Is international in a country with more stringent privacy laws?
- Is in an industry with greater security issues?
You still want to gather lead info, and gather it quickly, even if there is no badge scanner.
Exhibiting at trade shows – how hard can it be? You just show up and talk to people, right?
Actually, exhibiting is surprisingly harder than it looks. That said, trade shows still remain very popular (and even keep growing) because they can produce great results when done right.
If you’re exhibiting for the first time, we want to help shorten your learning curve with these 8 tips you need to succeed:
1. Know what your goals are for exhibiting
Everything you do at trade shows should support your main sales and marketing goal. So if you don’t know why you’re exhibiting, there’s no way to succeed. Discover or decide if your trade show goals are (most likely) to boost brand awareness, generate sales leads, or strengthen key relationships, or something else. (This advice is good, even if you are not first time trade show exhibitors.)
When Merck Animal Health Conference & Event Manager Amy Gregory called her boss just after the start of the 2018 Veterinary Meeting and Expo, and said, “We have a problem,” it made her 3D Exhibits Account Executive George Furman surprised -- and at least a little nervous.
It’s no surprise: Many larger B2B companies have also become small trade show owners. These big companies host their own trade shows to provide their partners, vendors, distributors, and end user customers an opportunity to learn best practices, see what’s new, discover what’s available, and to network.
We have recently helped private shows, such as Cisco Live and private events hosted by Allianz, Thermo-Fischer Scientific, and Thomson-Reuters, by setting up trivia games for attendees to play on the show floor. These trade show games provide show owners 5 ways to deliver value to their sponsoring exhibitors:
If you are reading this blog post, you are probably considering an interactive trivia game for an upcoming trade show (or a series of trade shows). This post will outline 5 different trivia games we offer and help you select the best one for your booth. Each version is made to better help you achieve your trade show goals of booth traffic, awareness, and engagement.
Interactive Trivia Game Overview
All of our interactive trivia games include game play on iPads and Leaderboards. In addition, you should assume that the branding and game theme will be based on your branding. All games tie into our data and analytics backend to measure player performance, content understanding and measuring learning objectives.