Why games Archives - SocialPoint Audience Engagement Platform

Promoting Your Brand With Interactive Trade Show Games

Want to build your brand at trade shows? So do 83% of exhibitors, according to CEIR, which found that “building or expanding brand awareness” is exhibitors’ #1 marketing objective at trade shows.

Posted on 7 Dec 2018
By Samuel J. Smith
In trade show marketing, Why games, Why Games + Games Lead Capture

20 Reasons Why You Need A Tradeshow Game

17 Reasons Why You Need A Trade Show Game

It seems like such a little thing, adding a tradeshow game to your booth. Just an idea you are considering to make your trade shows a little better. Yet, adding a tradeshow game to your booth can make a surprisingly huge positive impact to your company’s booth traffic, booth staffers’ success,

Posted on 29 Jun 2018
By Samuel J. Smith
In benefits of trade show games, Why games, Why Games + Games Lead Capture, Why Games + VPW Boost

How To Combine Gamification with Content and Experiential Marketing

Gamification Content Marketing and Experiential Marketing Combined For Trade Shows and Events

Pardon the sports metaphor, but our interactive trade show games are a marketing buzz word triple play! If your marketing department has plans to implement Gamification, Content Marketing, or Experiential Marketing, 3 of the hottest trends in B2B marketing today, you can get the benefits of all three at once with our

Posted on 29 Sep 2017
By Samuel J. Smith
In trade show marketing, Why games, Why Games + Games Lead Capture

New CEIR Research Says: Attract Attendees & Stand Out From Other Trade Show Exhibitors With Games

CEIR 2017 Report on Attendee Engagement Part 1

If you are an exhibitor, you can stand out by hosting games in your booth. That’s because trade show attendees want to play games to learn about products, but not many exhibitors provide games. That’s a key insight from the 2017 Attendee Floor Engagement Study, newly published by the Center for

Posted on 6 Jul 2017
By Samuel J. Smith
In benefits of trade show games, trade show marketing, Why games, Why Games + Games Lead Capture