Using Digital Trade Show Games As An Icebreaker With Attendees
Many trade show attendees shiver at the thought of walking boldly into a booth and striking up a conversation. They just want to avoid getting pounced upon by an overzealous booth staffer.
It’s a real problem for trade show exhibitors, that attendees (who are at the trade show to find solutions to their business problems!) avoid booth staffers. Without a start to the conversation, there is no lead taken by a booth staffer.