Category : benefits of trade show games

Real-Time Analytics: Measure, See and Report the Success of Your Trade Shows and Meetings

Analytics to the rescue! Now there’s no more guessing how well your trade show or meeting performed.  With our real-time analytics and downloadable data exports, you’ll know how well your interactive trade show game and audience response app did, during and after the event. With our analytics you’ll be able to: Track

MEA Quickly Adapts To New Marketing Strategy With Easy SocialPoint Trade Show Game Platform

  New Marketing Goals Prompts Desire for New Interactive Trade Show Game When Midwest Energy Association (MEA), a consortium of energy delivery industry organizations, decided in 2017 to completely change their go-to-market strategy, they decided to retain SocialPoint games – but with a different SocialPoint game to fit their new goals. “We had

Looking for Interactive Booth Ideas? 5 Ways Digital Trade Show Games Are Your Best Idea Yet

If you’re like many exhibitors we talk to, you’re done with doing a dull trade show booth.  You want your booth hopping with the action and engagement that comes with an interactive experience.  That’s why you’re on the hunt for interactive booth ideas that help you get people talking. But while

New CEIR Research Says: Attract Attendees & Stand Out From Other Trade Show Exhibitors With Games

If you are an exhibitor, you can stand out by hosting games in your booth. That’s because trade show attendees want to play games to learn about products, but not many exhibitors provide games. That’s a key insight from the 2017 Attendee Floor Engagement Study, newly published by the Center for

5 Ways Configurable Interactive Trade Show Games Offer Better Value Than Custom Development

Over several years of creating interactive digital games for event producers and trade show marketers, we’ve evolved our business model towards configurable digital trade show games, because it provides far greater value to our clients, and makes both of our lives easier. We used to do mostly custom programming, creating one-off

Commonly Lost Trade Show Lead Data You Can Capture With Interactive Games

Trade show games are not all just, well, fun and games.  They also help solve serious business problems, such as capturing data about your trade show leads that was getting lost before. Here are 6 familiar challenges with getting all the data from trade show leads that we repeatedly hear about