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trade show booth staffers - essential skills
trade show marketing

8 Essential Trade Show Booth Staffing Skills

You can exhibit at trade show filled with your best prospects, design a compelling display, host fun trade show games, but without capable trade show booth staffing, all is for naught.

To the throng of potential buyers who walk by and into your booth, your staffers are the face of your company. Your booth staffers must perform a wide variety of trade show activities well. If they can’t handle it, your whole company suffers in lost future business.

So, what must your booth staffers do well? For starters, avoid these 10 awful trade show activities.  Here are 8 essential trade show booth staffing skills they must master for your trade show success:

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Samuel J. Smith September 14, 2019
training booth staffers for your trade show trivia game
interactive trivia games

Training Booth Staffers For Your Trade Show Trivia Games

Trade show trivia games pull more visitors into your booth, encourage them to stay longer, and teach them about your company and products.

But you can get even better results when you train booth staffers to fully leverage your trivia game in their visitor interactions.

Your training depends on what kind of trivia game you offer in your booth.  We have 5 different versions of trivia, so I will walk you through how to adapt your training for each style of our trivia games. If you use another kind of trivia game, you can use these ideas as inspiration.

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Samuel J. Smith July 26, 2019