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Event Gamification - 4 common mistakes to avoid
event gamification

Event Gamification: 4 Common Mistakes To Avoid

Have you ever created an Event Gamification element for your event that didn’t work? Perhaps you felt like you followed the advice on other blogs or what was intuitive to you — but the game was still a bust.

Perhaps you are here because you are creating your first game and you want to learn from the experiences of others and not make a mistake.

With thousands of games under our belt, we have seen a lot of game patterns that work and several that do not work. Here are 4 common mistakes that we have seen (and heard about from others) regarding Event Gamification.

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Samuel J. Smith May 30, 2019
Gamification Content Marketing and Experiential Marketing Combined For Trade Shows and Events
trade show marketing

How To Combine Gamification with Content and Experiential Marketing

Pardon the sports metaphor, but our interactive trade show games are a marketing buzz word triple play!

If your marketing department has plans to implement Gamification, Content Marketing, or Experiential Marketing, 3 of the hottest trends in B2B marketing today, you can get the benefits of all three at once with our interactive games.

Let’s look at how our digital games are at the convergence of all 3 trends:

1. Gamification

According to Wikipedia, “Gamification is the application of game-design elements and game principles in non-game contexts …. to improve user engagement …”

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Samuel J. Smith September 29, 2017