`Attendee Participation Game
Turn Passive Attendees into Engaged Players - and Drive Results!
Boost engagement, learning, and booth traffic, when attendees complete fun challenges - like scavenger hunts, quizzes, and check-ins - to earn points, qualify for prize drawings, top the leaderboard, or spin-to-win.
Participate & Win Anywhere
Our flexible platform makes it easy for you to create challenges throughout your event (or virtual event software). Let your attendees participate with their phones, in your virtual event platform, run wild on the trade show floor, or play without technology at all! Plus, they can win rewards and recognition multiple ways from their phone, at event locations, and virtually.
Play Live on the Big Screen
Participate in live trivia, polls and word clouds live in the general session. Emcee pushes questions to attendees’ phones in real-time. Players answer in real-time in the room.
Play on Your Phone Anytime
In breakout sessions or during breaks, players complete knowledge check quizzes, post photos, complete surveys, and submit ideas for points towards prizes.
Scan and Score Points
Visitors scan QR codes around the booth to download digital documents, complete quizzes, watch videos, enter prize drawings, complete surveys, question of the day, word cloud, etc.
Earn Points for Real-World Actions
Award points to players who complete non-digital activities, such as beating sales quota, completing role-playing activities, placing orders at the show, sitting in the front row, or participating in the 5k.
Climb the Leaderboard
Players with the most points rise to the top and compete for leaderboard prizes. Leaderboards can be set up for individual players, teams, and groups.
Instant Win Prizes
Complete challenges to instantly win prizes. Prizes are first come first served based on inventory. Use this for SWAG, planting trees in your name, meet-and-greet back stage and more.
Earn Prize Wheel Spins
Players unlock spins on a digital prize wheel for fun rewards. These fun prizes keep all players engaged and winning during a 2-3 day event.
Popular Uses For Our APG Game
Sales Kickoffs, National Sales & Dealer Meetings
Get an SKO game that motivates sales people and dealers to network and remember more of what you brought them there to learn.
Show Organizer Sponsorship Passports
Show attendees have a more fun experience and win prizes while interacting with your sponsors’ brands, exhibits, booth staffers, & messages. Sponsors get leads!
New Employee Orientation & Ongoing Training
New employees get rewards for playing a fun, branded game. You get metrics on how well they’ve learned. Already-created training can be reused with new groups of people all through the year.
Customer Events & User Conferences
Treat your customers to a fun experience that helps them learn better, tie them tighter to your brand, and motivate them to do activities and visit sponsors.
All Employee & Leadership Meetings
Reward your employees, reinforce your company culture, give them an enjoyable experience, and incentivize them to visit exhibitors at your vendor fair.
Campus or Extended Time Period Tour
Increase student retention as new students become lifelong friends who better understand the support your school offers. Build an ongoing campaign that rewards people who complete your tour.
Go Beyond Your Event App's Gamification - Drive Real Engagement!
SocialPoint provides planners with a true gamification platform that goes beyond basic event app gamification, so your attendees are more engaged, and more motivated to learn and connect.
Unlike event app gamification, SocialPoint gives you:
- Raffle Drawings (automated name pickers & tiered prizes)
- Trivia Quizzes (with points that accumulate over time)
- Photo Galleries (curated for big screens & web display)
- Team Leaderboards (competitions by attendee type or groups)
- Prize Wheels & Instant Wins (to boost motivation & participation)
- Game within a Game (VIP experiences or sponsor-specific challenges)
- Turn Challenges On & Off Anytime (release new challenges daily)
- Prize Inventory Management (track prize winners automatically)
Your event app’s gamification doesn’t offer this. We do – and so can you!
Even better? SocialPoint integrates seamlessly with top event apps like Cvent, Swapcard, and Swoogo. You get the best of both worlds – an event app for logistics, and SocialPoint for engagement that drives results.
Build the Perfect Game - Pick the Challenges That Engage Your Audience
Choose from 20 interactive challenge types to customize your Scavenger Hunt Game – whether you want to energize your crowd, drive booth traffic, or reinforce key content.
QR Code Check-In
Drive booth visits and session attendance with QR scans that unlock prizes and challenges
Quizzes
Test knowledge and reinforce learning from breakouts and training with self-paced quizzes
Photo Upload Challenge
Fun and creative photo-based challenges get attendees snapping and sharing
Live Trivia (Game Show)
Turn your event into a high-energy competition with live, host-led trivia battles
Brainstorm
Collect audience ideas, then let attendees vote to surface the most valuable suggestions.
Download a Document
Attendees earn points for downloading brochures, guides, or session handouts
Memory
Players try to match words or phrases – focusing them on the key messages you want
This or That
Quick ice breaker where players answer questions to produce shareable poll graphics
Poll
Get real-time opinions instantly – perfect for crowd feedback or session engagement
Highlights
Showcase key takeaways or meaningful moments that resonated most with your audience.
Watch a Video
Reward players for watching product demos or sponsor videos
Categories
Players sort 16 words into 4 categories – for learning retention or sponsor brands
Clue Challenge
Drop hints for attendees to uncover the answers – great for team-building scavenger hunts
Word Cloud
Visualize audience input for brainstorms or capturing top-of-mind ideas
Crowd Choice
Players vote for their favorites — best booth, top pitch, or any category you choose.
Survey
Gather feedback or opinions to keep the audience engaged – and learn what they really think
Guess the Word or Phrase
Fun word-guessing games are perfect for product knowledge checks or ice breakers
Check-in Code
Attendees enter a code to check in at booths, sessions, or activities for more engagement
Caption This Photo
Attendees write funny or clever captions for photos, driving laughs and engagement
Q&A
Attendees submit questions digitally while moderators curate and present the best ones live.
Mix & Match for Maximum Impact!
Combine different challenge types to build a game that meets your goals – whether you’re fueling competition, driving learning, or creating memorable event moments.
Increase Engagement with Multiple Ways to Win & Be Recognized
Players will participate and stay engaged during a two to three-day conference, when there are several ways to win and earn rewards. Even when players arrive a day late, there is always an incentive to play with SocialPoint.
- Earn drawing entries
- Finish at the top of the leaderboard
- Help your team win the championship
- Win an individual challenge
- Earn spins on the virtual prize wheel
- Receive a gift for visiting a specific booth
Prize Drawing
- Create a show out of picking a winner with the raffle wheel.
- Progress bar and drawing tiers keep players motivated.
Leaderboards
- Show leaderboards on the big screen, monitors and in the player app.
- Choose from Team, Individual or Daily Winner leaderboards
Instant Win
- First players to complete earn the prizes.
- Reward players for completing specific challenges.
Virtual Prize Wheel
- Manage inventory for both high-value and low-value giveaways.
- Players can spin the wheel at a kiosk or online.
Mobile Player Experience
Designed for mobile, your players can join the game via web link or QR code
List of Challenges
See the activities that you need to complete
Challenge Detail
Follow instructions to complete activity
Track Progress
See how you are progressing towards your goals
Earn Rewards
Confetti reigns down when you achieve your goal
More Engagement
Team leaderboards with natural rivalries increase competition and engagement
No App to Download!
We make it easy on you and your game players! Our event and trade show games look like an app on a smart phone, but are just a webpage! Players just scan a QR code or click on a link to launch the game. No need to visit the app store.
Easy To Set Up & Manage Games
Set up the game yourself with our:
- Self-guided Wizards
- Templates
- Uploadable spreadsheets
- How-to-guides
Or, leverage our experienced Customer Success Team to help you build and launch your game.
Deep Customization Fits APG Game To Your Needs
Our APG platform offers deep customization in all game facets so you can design exactly the game experience you want
- Game Play Options: Live app-based, QR code scanning, or staff-scored activities.
- Game Activities: Trivia, quizzes, photo uploads, scavenger hunts, documents downloads, videos, surveys, polls, and more.
- Rewards and Recognition: Prize drawings, leaderboards, instant win prizes, and prize wheel spins.
- Registration Flexibility: Domain restrictions, GDPR/CCPA compliance, customizable terms, and lead forms.
- Themes and Branding: Custom logos, fonts, and imagery, or ready-to-use themes.
- Custom Interfaces: Personalized instructions, login pages, and dynamic post-challenge content.
Create Your Own Theme
Create a rich branding experience in multiple screen sizes for your corporate event game. Customize the event theme, colors, logos, fonts, images and game elements.
Our Guarantee: We are more than technology
Our experienced team can guide you to design and create engaging game experiences. We will be there to lift you up when you are stuck.
“The best thing about SocialPoint is the customer service. They took what felt like a huge project and made it incredible easy to set up and manage.”
“You truly cannot find a better quality product at this price point with all the “hands-on” support provided by SocialPoint.”
“Working with this team was a dream. I felt so supported throughout the entire process by my account manager and also through the chat option onsite.”
“The company is always available for questions and has helped us to use the platform to reach our goals.”
“The service provided by the support team alone was worth the price.”
We truly care about your success
“She made the whole experience seamless and was very prompt in responding to questions.”
“The consultation and execution was really great.”
“The best thing about SocialPoint is how easy it was to setup, and how friendly and communicative the SocialPoint team was throughout the entire process.”
“Our SocialPoint Customer Success Manager was fabulous and I sincerely appreciate the way she shepherded us through the process with our game, from start to finish!”
“The program management and support was great. We got our game up and running very quickly. Our questions were answered quickly and thoroughly.”
How does it work?
Once you signup for SocialPoint, you will be assigned a Customer Success Project Manager. This person will help you set up and bring your game vision to life.
01
Kickoff
We work with you to establish a project timeline and review our Success Checklist to ensure a successful event.
02
Setup your Game
You create the graphics and content. We will configure your digital scavenger hunt app and load all the data.
03
Dry Run
We’ll help you get ready for the dry run and practice game. Then, you can make any additions and adjustments to the game.
04
Go Live!
We’ll help launch your game. Then, we can sit back and watch your players have fun!
Analytics and Reports:
Prove Value, Track Activity & Learning, Provide Leads
Our APG Game Creates Results You Can Measure & Share
Dashboard
Track your game activity and performance for your key event stakeholders.
Challenge Summary
Keep engagement data for each activity in your sponsor booths. You can track each check-in, download, photo, trivia quiz, etc.
Download Leads
Download lead data for each Challenge Activity. Lead data will include any custom form fields beyond name and email.
Integrations Enhance Attendee Experience
Notifications Save You Time, Send Leads
Our APG Game integrates with all of these:
- Event Apps (such as Cvent, EventMobi, Swapcard, Swoogo, and more)
- Virtual Meeting Platforms (such as Zoom, Teams, WebEx)
- Websites and landing pages (as embedded content)
- CRM (via Zapier)
How our integrations help you:
- Add more robust SocialPoint games into your event app
- Synchronize attendee event registrations
- Auto-login from another platform
- Embed a leaderboard, prize wheel, results screen, and even the game app on a website or landing page
- Submit scores from another game (or system), or transfer SocialPoint scores to another platform, via our API
How our notifications help you:
- Trigger emails to your sales team & lead inquirers via Zapier
- Send leads to your CRM via Zapier
- Automatically send prize winner data to your prize fulfilment team, loyalty tracking, or vending machine
- Automatically send contact data and game results when a new player plays an extended time period game
- Automatically send player an email when they download a document within our game, with a link to that document
- Record in other systems when a task is completed, player scores to ensure content mastery, and attendance tracking
Key Corporate Event Goals Our APG Game Helps You Achieve
Add Fun & Engagement All Event Long
Fun, easy-to-play digital games reward attendees for staying engaged, with a wide variety of challenges and ways to win.
Motivate Attendee Learning & Retention
Quizzes after training & breakouts earn rewards that incentivize comprehension, skills retention, and learning about companies, products & services.
Drive Traffic to Your Event Sponsors
Digital passports motivate attendees to visit exhibitors and sponsors. Provide sponsors proven value with leads and challenges that promote their brand and products.
Forge Stronger Team Bonds
Players become friends solving challenges, including group photos and scavenger hunts, together. Team leaderboards drive friendly competition between groups.
Strengthen Company Culture & Brand
At corporate events, trivia questions teach employees about your company’s heritage, achievements, mission & values. Customizable visuals to match your brand.
Increase Revenue & Event ROI
Increase employee productivity, retention, & sales post-event, plus drive traffic to and engagement with event sponsors.
Who Uses SocialPoint?
Organizations who have used SocialPoint for corporate events & trade show games.
Companies
GE Healthcare, SAP, Expedia, Medtronic, Smith + Nephew, Trend Micro, Eaton, Thomson Reuters, Bank of Montreal, PwC, John Deere, Thermo Fisher Scientific, McKesson, Teleflex, Discover, Hyatt, Andersen Windows, LexisNexis, Reckitt, Cricket Wireless, Microsoft, Optum, Siemens, IMAX, Accor Hotels, AmerisourceBergen, PACCAR
Agencies
3D Exhibits, George P. Johnson, Freeman, Liaisons Meetings & Events, Impact XM, Imprint Events, Fenex Event Management, Sonic Promos, Enterprise Event Group, MetroConnections, TEN Advertising, Red Archer Event Management, Czarnowski, TOBRA Meetings, RCD Events, International Conference Services, Jackson Dawson, CMC Events
Show Organizers & Associations
Informa, American Nurses Association, Leukemia & Lymphoma Society, NAFTZ, AICPA, The Economist, DIA, Utilities Service Alliance, Advertising Specialty Institute, Florida Dental Association
Canadian Association of Occupational Therapists, California Rental Association, NYC Jewelry Week, American Physical Society, Central Utah SHRM
What Customers are saying about SocialPoint
Customer Success Story
With more attendee participation comes better performance statistics and more data. SocialPoint’s approach to gamification helped a group of Tax and Accounting professionals give away nearly 1,200 prizes and get attendees to complete an average of 9 challenges per player.
In Virtual and Hybrid events, players are completing nearly 10-15 challenges per player.
Attendees
1400
Game Players
805
Challenges Completed
7775
Prizes Won
1191
We Support You from Game Design Through Launch
- Customer Success Team Member: You will be assigned a customer service team member to guide you through the process of planning, setup and launching your game. Take advantage of our knowledge to gain confidence and build an awesome game.
- Live Chat: We provide live chat support between 9 AM and 6 PM EST. Ask your questions and get answers from our team.
- How-to-Guides: Review our how-to-guides and prerecorded videos and get ready to design an awesome game!
Attendee Participation Game Package
You want to create a fun experience that attendees will remember. We are here to help you with easy-to-use software and support from our customer success team.
Here are the key features of our SOCIALPOINT® Attendee Participation Game package:
- Use of SocialPoint Attendee Participation Game software and access to our team for 3 months or 12 months.
- Your Customer Success Team member will run a kick-off call, brainstorm meeting, Dry run meeting and Launch meeting with you.
- Your Customer Success Team member will configure the software and load your initial game content (graphics, challenges and prizes).
- You will have access to the back end to make updates, changes and additions as required.
- Get additional support through online guides and live chat.
- Integrations: An API is available for Registration, Auto-Login and Rewarding points.
Find an APG Plan that Works for You
Get the APG Plan you need to best fit your number of scavenger hunt or passport game players and the complexity of your event game.
Frequently Asked Questions
Getting Started
How do players join the game? Do they need to download anything?
No downloads needed! Players simply scan a QR code or visit a URL to join instantly—on any device.
Can players join from any QR code, and how does that work?
Yes! QR codes are a quick way to check in at booths, complete challenges, or unlock prizes. They work instantly—just scan and play.
Will SocialPoint integrate with my event app (like Cvent or Swapcard)?
Yes! We integrate with top event platforms like Cvent, EventMobi, Swapcard, Swoogo, and more. Sync registrations, enable auto-login, and create a smooth attendee experience.
What are some common mistakes to avoid with games for corporate events and trade shows?
Here are some common mistakes to avoid when using games for corporate events and trade shows:
- Not choosing a game that aligns with meeting your goals.
- Making your game too complex for players to quickly play or understand how to win.
- Not offering valuable enough prizes to incentivize people to play, or a variety of rewards to keep people engaged throughout a longer event.
- Not promoting your game before and during your event to get more people to play.
Setup and Support
How long does it take to set up the game? I’m short on time—can you help?
We know planners are busy. Our proven process—Kickoff, Setup, Dry Run, and Launch—helps you get your game ready fast, with our team guiding you every step of the way. Most games are set up in 3 weeks. If you are less than 2 weeks from your event, we can get you ready quickly for a rush fee of $750.
What support do you offer? Will your team set this up for me?
You won’t be left figuring this out alone. Our team works with you to set up your game and ensure everything is ready to go. We can also provide onsite support if needed.
Do you offer onsite support at my event?
We don’t send people onsite, but we can offer remote dedicated support packages to ensure everything runs smoothly on event day. Ask us about the options! Note: Most events don’t need it though.
How does SocialPoint protect my data?
First, it’s important to know that SocialPoint customers own the data that they put into the system and the data that is created from their games. This is outlined in Section 3.1 of our Terms and Conditions.
Second, we have a detailed data processing addendum that is included in the terms and conditions that explain how we process your data and protect it.
No, we won’t sell your data. We confirm that in Section 2.1.5.2 of our Data Processing Addendum.
Game Customization and Results
I’ve tried gamification before, and it flopped. Why will this work?
Most event apps treat gamification as an afterthought. SocialPoint is a real gamification platform designed to drive engagement with customizable challenges, prize incentives, and our proven process.
There are three things that help keep people engaged and motivated to play over three dates:
(1) We can turn challenges on and off, so players can’t play ahead and cheat.
(2) We offer multiple reward options, so if a player feels like they can’t win on the leaderboard, perhaps they can earn a drawing entry or win an “instant prize”.
(3) If you have a team game, we find that the team leaderboard and my team leaderboard create peer pressure (to not let my teammates down) to help keep players engaged and playing.
How do real-time leaderboards drive engagement at my event?
Live leaderboards create friendly competition and keep players coming back. Attendees see their progress, and you get more participation. With SocialPoint the leaderboards update in real-time keeping players up to date on what’s happening around them.
How can I reward players—besides using a leaderboard?
Besides leaderboards, you can offer prize drawings, instant win prizes, spin-to-win prize wheels, and more—motivating players to stay engaged.
How can I customize the game to match my event and brand?
Our platform is built for customization. You can add your logos, colors, challenge types, and more to create a game that fits your event perfectly.
Plans and Pricing
Which pricing plan is right for me - 3 or 12 months?
Our 3 month plans are great for one-time events, while our 12 month plans save you money if you’re running multiple games throughout the year.
Attendee Participation Game Not The Right Game For You? We May Have A Better Fit
We offer a suite of interactive games designed to make your event more fun and engaging
Scavenger Hunt Games
Create fun, branded scavenger hunt games for your team-building events, new employee orientation, guided tours, and campus orientations. Teams earn points by completing challenges, checking into locations, posting photos, or completing trivia questions.
QR Code Scavenger Hunt
Scan QR codes with your phone’s camera to play and complete challenges while earning points. It’s a fun way to implement a team-building game, city scavenger hunt, employee onboarding, and much more.
Digital Trade Show Passport
Increase attendee engagement and provide provable value to sponsors. Helps show owners drive traffic to specific places around their conference, especially sponsors’ booths. Players do challenges (such as check-ins, photos, trivia, and staff-scored), collecting points to rank on the leaderboard and spin a raffle wheel for prizes.
Interactive Trivia Games
An online trivia game platform to quickly create and launch quizzes and trivia games for live or self-paced gameplay. Our variety of trivia game styles gives you the flexibility to create live trivia, survivor-style elimination games, trivia quizzes, and more.
How Gamification Improves Key B2B Events
Get ideas on how to boost excitement while providing measurable results at all your must-succeed corporate events and trade shows.
