One of the most popular questions our clients ask is, “What is the best way to structure how we pick winners for prize giveaways in our game?” Our clients want to feel confident they are doing the right thing to make their trade show booth games or event gamification a success.
Since we build so many different types of games for many different kinds of events, we have seen a lot of good ideas and bad ideas on picking prize winners. Below I will share only the good ones!
Rewards, Recognition, or Both?
Usually, clients want to create a fair process and make players feel like they still have a chance at success. A common fear is that the prize will appear out of reach after the first day.